Category: Brand

The business structure cannot define the brand, but the brand can define the business structure

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Needs to be authentic, relevant, captivating, original and shareable.

The hardest thing is to relax when we care the most

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  • Comments Off on WHY HAVE I JUST BOUGHT SOME JEANS FROM WALES WHEN I WORK 100 METRES FROM OXFORD CIRCUS?

How does Rapha score in our brand test?

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  • Comments Off on BREAKFAST BRIEFING – SPORTING CREATIVITY

Colour influences not only our mood but also our desire to buy

What do you want your brand to be? Are you brave enough?

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  • Comments Off on WHAT’S THE COLOUR OF BRAVERY?

This will amaze you!

  • Posted in Brand, Marketing
  • Comments Off on IMAGINE A WORLD WHERE PEOPLE WAKE UP INSPIRED ABOUT WORK

Uderstanding corporate culture and disc profiling will help you to make a decision about how tight you need the contract and deliverables to be

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  • Comments Off on EVERY MOUNTAIN HAS FALSE SUMMITS – WHY IT IS SO IMPORTANT TO GET THE BRAND BASICS RIGHT

Stakeholders will shine, Subversion works, Be first on the scene