Author: Simon Ritchie

How to keep email campaigns out of spam folders in 2026.

by Simon Ritchie

How to keep email campaigns out of spam folders in 2026.

  • Posted in Marketing, Strategy
  • Comments Off on How to keep email campaigns out of spam folders in 2026.

It’s not where you start, it’s where you finish

by Simon Ritchie

It is not rocket science, the lessons to learn are that adaptability, streamlining, being able to pivot, and keeping a hawk like eye on your market place are the key to success.

  • Posted in Brand, Strategy
  • Comments Off on It’s not where you start, it’s where you finish

Learn from Tik Tok – Don’t put all your eggs in one basket

by Simon Ritchie

There are lessons to be learned should the unthinkable happen to your marketing strategy

  • Posted in Uncategorized
  • Comments Off on Learn from Tik Tok – Don’t put all your eggs in one basket

Why Is Creativity More Valuable Than Data?

by Simon Ritchie

Sir John Hegarty is legendary in the industry for original creativity and understanding how people interact with brands.

  • Posted in Brand, Strategy
  • Comments Off on Why Is Creativity More Valuable Than Data?